As a multifaceted🗽NYC-based Creative Director, Justin Horowitz blends brand vision, captivating storytelling, and hands-on design expertise to produce eye-catching, impactful creative. 😜
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With expertise across global campaigns, social activations, branding, and digital-first initiatives, Justin has had the pleasure of collaborating with some of the best agencies and brands ever. He creates work that not only grabs attention but also forges meaningful connections with audiences, thriving where bold ideas meet precise execution. His aim is simple: to create breakthrough work that elevates brands by merging strategic insights with core human truths. And yes, a touch of humor always helps.
Freelance Creative Director | New York (June 2013 - Present)
Saatchi & Saatchi, R/GA, SPCSHP, VML, McCann NY, Barbarian, Code & Theory, Cheil, Publicis NY, HUGE, VSA Partners, Edelman, VaynerMedia, Momentum Worldwide, MRM, Neon, McCann Health, RAPP, Digitas, Grey NY, Razorfish, The Many, Weber Shandwick, Havas NY, and more
Clients: Microsoft, Samsung, PayPal, Walmart, Mastercard, American Express, INFINITI, Moët & Chandon, Verizon, Wells Fargo, TD Ameritrade, Keurig, Rite Aid, JP Morgan Chase, Wyndham, Enfamil, Zurich Insurance Group, Petfinder, Mitsubishi Motors, IBM, Bayer, eBay, Snap, Dell, Charter Communications, Hillshire Farms, Valvoline, P&G (Bounty, Pampers, Vicks and Luvs), Vabysmo, Novo Nordisk, Humana and more
Creative Director
McCann NY | New York (January 2022 - February 2023)
Created and led 360 global campaigns, large-scale digital asset production, and best-in-class social for Microsoft, Mastercard and Verizon. Other accounts included projects for HomeGoods, ANA Educational Foundation (AEF), Ulta Beauty and Osmo.
Associate Creative Director
Razorfish | San Francisco (August 2011 - May 2013)
Led digital campaigns and site experiences for Samsung, HTC, Activision, Best Buy, Intel, Kia Motors, Toyota, PG&E, Hyundai, Stanford Health Care and New Business.
Freelance Senior Art Director | San Francisco (March 2011 - August 2011)
AQKA, Organic, Tribal DDB and Publicis Modem
Clients: Gap, Old Navy, eBay, Charles Schwab, Intel, PayPal, Clorox and Kingsford
Freelance Senior Art Director
Dailey | Los Angeles (September 2009 – February 2011)
Developed digital campaigns and online experiences for King's Hawaiian, Honda Motorsports, Intuit (Mint, TurboTax and QuickBooks), Legoland, City National Bank and New Business.
Freelance Art Director | Los Angeles (October 2007 – September 2009)
SS+K, Sargent & Berman, Strausberg Group, Passenger, SourceLink, Trailer Park, The Phelps Group, Los Angeles Confidential Magazine, DIRECTV and Catapult Marketing
Clients: Platform-A, Citi, Intel, Princess Cruises, MTV Networks, Subaru, DIRECTV, Nike and ABC
Art Director
Digitas | New York (May 2006 – September 2007)
Developed 360 campaigns for American Express, Samsung, Crestor, New York Times and New Business.
Freelance Art Director | New York (April 2005 – May 2006)
The Ad Store, RAPP, Todd Street Productions, Wenner Media, Hearst Publications, Fairchild Magazine, O Group, C2Creative and BBDO
Verizon, JetBlue Airways, ABC Sports, Roche, UBS, Mercedes-Benz, Pfizer, NFL, Fox Sports, Nascar, Acordia, Visa, Unisys, Morgan Stanley, Motorola, The Weather Channel, Godiva, Salvatore Ferragamo, Gillette, Hennessy, Johnnie Walker and Estée Lauder
Freelance Art Director
FCB NY | New York (June 2004 – April 2005)
Developed 360 campaigns for Verizon and New Business.
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Education
Pratt Institute | Brooklyn
Bachelor of Fine Arts in Communication Design - Art Direction
Recent Work
PayPal’s new “Everywhere” digital campaign.
My background includes retail, automotive, telecom, beauty, finance, and tech - I’ve explored them all.
A few brands I’ve collaborated with:
Categories
Apparel / Fashion
PVH Corp, Old Navy, GAP, eBay, NIKE and Salvatore Ferragamo
Auto / Motorcycles
INFINITI, Kia Motors, Mercedes Benz, Hyundai, Toyota, Honda Motorcycles, Mitsubishi and Subaru
Beauty
Ulta Beauty and Estée Lauder
Beverage / Alcohol
Pepsi Bottling Company, Moët & Chandon, Budweiser, Franciscan Estate, Keurig, Johnnie Walker and Hennessy
Entertainment / Cable / Telecommunications
MTV, ABC, The Weather Channel, AOL, Time Warner, DIRECTV, Comcast, Vivendi Universal, AT&T and Verizon
Financial
Mastercard, Wells Fargo, Zip Pay, Charles Schwab, Intuit, American Express, Citibank, Chase Bank, J.P. Morgan Private Bank, PayPal, Visa, Credit Suisse, Accenture, Thompson, UBS, City National Bank, CSFB, Deutsche Bank, Morgan Stanley and Andor Capital Management
Food / Grocery / CPG
Pampers, Bounty, Rite Aid, King's Hawaiian, Dole, Giant Eagle, Hilshire Farm, Gillette, Sensodyne, Clorox, Ciao Bella, Enfamil, LUVS and Godiva
Foundations / Non-Profit
ANA Educational Foundation (AEF) and Milken Family Foundation
Gaming and Apps
Activision, Osmo and Luminary Podcasts
Pharmaceutical / Healthcare / Lifestyle
Vicks, Genentech, Pfizer, SculpSure, AstraZeneca, Humana, AARP, Roche, Bayer, Novartis, Lemtrada, Novo Nordisk, Theraflu, Aubagio and GlaxoSmithKline
Publishing
Wenner Media, Hearst Publications, Condé Nast and Modern Luxury
Retail
Walmart, eBay, TJ Maxx, HomeGoods, Gap, Old Navy, Robert Marc NYC and Best Buy
Sports
ABC Sports, NFL, Fox Sports and Nascar
Technology / Electronics
Microsoft, Intel, IBM, Dell, HTC, Motorola, Honeywell, Samsung, PG&E and Electrolux
Travel / Hospitality
Delta, JetBlue Airways, United, LEGOLAND, Isle of Capri Casinos, Princess Cruises, Wyndham and Viking Cruises